You want to be an advertiser but don’t know how to add someone to Google ads manager. Don’t worry, this article will answer all the problems you are having. This article will show you the step-by-step process and how to add someone to Google ads manager. So let’s go find out.
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Find out about Google Ads accounts
There are 2 types of Google Ads accounts that you need to know:
+) The first type of account that almost any individual can create is a Google Ads personal advertising account. Advertisers only need to have a personal email to create this type of advertising account.
+) The second type of Google Ads manager account, also known by another name, is the MCC advertising account. Different from a personal account, this MCC advertising account can contain many other personal Google Ads. When owning an MCC account, advertisers will have the ability to manage multiple Google advertising accounts with just one login. Most MCC accounts will be applied to businesses because it will make promotion easier and more convenient.
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What is the benefit of adding someone to Google ads manager?
Most individual advertisers do not know the benefits of adding an individual to Google advertising manager. Here are the main benefits you should know:
- Access management: Advertisers can manage and control the access rights of each individual in the advertising account. This enhances security and ensures that each person only has access to the specific parts they need to do their job.
- Assign Tasks: When advertisers add individuals to the Google ad browser, you will be allowed to assign specific tasks to each person. This will help increase work efficiency and organize work effectively.
- Manage Multiple Campaigns: Advertising managers will be able to easily manage and track multiple advertising campaigns without spending too much time and effort.
How to add someone to Google ads manager
Add to personal Google Ads account
- Step 1: You need to access www.ads.google.com and log in to your Google Ads account.
- Step 2: Go to the Google Ads interface in the right corner, you will see a tool icon (looks like a wrench). Click on it.
- Step 3: Go to the drop-down menu that will appear. In the second to last column, you will see the heading “Setup”. In this column, look for “Access and security.”
- Step 4: On the “Account access and security” section, you will see a blue plus button. Click on it.
- Step 5: Choose a role for the new manager in your Google Ads account.
- Step 6: Enter their email address.
- Step 7: Click “Send invitation”.
After completing the above steps, the person you want to add will receive a confirmation email that they are invited to access your Google ads account. In the email, the inviter will receive a link. The person you invite will have to click on the link in the email to be granted access to their personal Google Ads advertising account.
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How to link your Google Ads account to your agency manager (MCC) account
In case you are working with an external partner and they request access. You won’t be able to apply the process to give them access to a personal Google advertising account. Instead, your partner will ask you to link your account to their manager’s account.
To make granting access simple and quick, you will have to do this using a link request. With this method, the agency you work with will do most of the following:
- Step 1: Sign in to their Google Ads manager account.
- Step 2: From the left menu, go to Settings, then click on the sub-account settings that will be displayed at the top of the new page.
- Step 3: Click the blue plus button.
- Step 4: Click “Link existing account”.
- Step 5: They will then need to enter their Google Ads account’s customer ID number. You will have to provide an ID number for your account.
- Step 6: Click “Send request”.
- Step 7: You will then receive a link request via email with an invitation to link to your account. You need to accept the invitation, and they will then receive a confirmation email. You’ll then be linked to their manager account.
In case you miss the email, you can also accept pending link requests from within your account.
Permission options in Google Ads
Although readers have grasped how to add someone to Google advertising manager, they still need to be careful. While granting permissions, you must consider what operating rights that individual will have when accessing the account. If you don’t understand yet – let’s find out.
Administrators
The highest level of access that can be provided. Users have access to all functions. This is what is commonly considered administrative (or superuser) access in most software programs.
Advertising manager
Similar to admins, admins (ad managers only) have access to all functionality except Ad Exchange.
Advertisers
Use this role to invite advertisers to allow them to work on ad accounts. They can perform keyword research, create campaigns, and manage performance.
Sales agent
Users with this role can create and manage orders and run reports on the orders they create.
Sales Director
Sales managers can create orders, approve and cancel orders, as well as edit ad targeting, and run reports on sales, orders, and inventory.
A person authorized to edit
These users can make and edit orders. Additionally, they can edit order details, add ads, and report on orders and ad performance.
Operating
Administrators can view reports and see detailed results of each campaign. They have read access and can only read functions and cannot make edits.
Ad exchange manager
Ad Exchange managers only have access to ad exchange functionality, not ad manager functionality.
Conclude
The article has presented extremely detailed steps on how to add someone to google ads manager. Please read the entire article because it will help you improve your advertising campaign optimization skills. In addition, you can read many more articles about marketing and advertising on this website.
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