Google AdSense is a powerful means for users to earn money from displaying ads on their websites and YouTube channels. This is a simple and effective way to generate income online. To sign up for an AdSense account for your YouTube channel or website, the process is quite simple. In today’s article, Optimal Agency will help you learn about how does Google AdSense work and explain how to create a Google AdSense account in the most detail.
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What is Google AdSense? How does Google AdSense work?
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Google AdSense is an online advertising service developed by Google that allows account holders to place advertising codes on their website or YouTube channel. Paid at a certain rate every time a user clicks on an ad, Google manages and coordinates all ad samples through a separate algorithm. This means you don’t know exactly when your ad will appear. However, AdSense accounts can be locked at any time if they violate Google’s terms of operation. For example, copyright infringement in advertising content, using multiple Google AdSense accounts on the same device, or performing fraudulent tactics to increase ad clicks. This increases the risk of your account being locked and losing benefits from Google AdSense.
Currently, there are two basic types of Google AdSense accounts that users need to know:
- AdSense hosted: This is an account type registered through Google hosting platforms such as YouTube, Blogspot, Google Drive, etc. Normally, the profit division ratio of accounts of this type is 51/49. This means you will receive 51% of your revenue from viewer ad clicks.
- AdSense content: This is the type of account that you build yourself, usually for your website, blog, or YouTube channel. This is also the type of AdSense account with the highest value, with a profit split of up to 68/32. Of that, Google will take 32% while the remaining 68% belongs to you.
The important role of Google AdSense
Using Google Adsense brings many benefits to specific advertising campaigns:
- Google AdSense is an online advertising tool developed by Google, providing detailed targeting methods that match the provider’s product characteristics. By analyzing websites and finding new places to display ads, AdSense allows advertisers to reach specific groups of customers who are interested in products and services. This helps increase sales and save on marketing costs.
- For an effective marketing campaign, advertisers need to pay attention to factors such as keywords, ad placement, age, geographic location, language, and multimedia devices. High control helps users choose content, advertising placement, and costs according to their preferences, as well as control costs in detail and conveniently.
- Google AdSense provides smart marketing strategies and helps you save time and money in brand awareness and reaching the right potential audience. You can also track customer details and evaluate market segments effectively.
- Additionally, AdSense allows you to control valuable data like call costs and ad costs compared to how many customers purchased from that ad. This helps you evaluate customer purchasing behavior and shopping habits, thereby optimizing your advertising strategy.
- AdSense also helps you monetize your website by displaying relevant ads. It is easy to use and compatible with mobile devices, making it easy for viewers to access ads on different devices.
What are the conditions for creating a Google Adsense account?
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When you want to create a Google Adsense account for YouTube or website, you need to meet the following conditions:
Conditions for creating a Google Adsense account on the web
If you are going to apply for AdSense Content for your website, it is important that the website has a steady flow of traffic. Although there is no specific minimum number, according to many sources, a website having about 100 visits per day can be a criterion for Google to consider. The content on the website also needs to be useful to readers and most importantly, not copied from other sources. You need to be an authentic content creator, avoid prohibited topics such as 18+ or violence, and not violate legal regulations to be accepted by Google for an AdSense account. In addition, the source of traffic to the website is also very important. Using tools to increase fake traffic (virtual traffic) to deceive Google is not recommended. To increase the browseability of your AdSense Content account, you should focus on attracting organic traffic from the Google search engine. Websites that get the majority of their traffic from social networks often have difficulty getting approved for AdSense from Google.
Conditions to register for a Google Adsense account on the YouTube platform
- According to YouTube’s current regulations, to register an AdSense account for your YouTube channel, you need to meet some specific conditions. That includes:
- Your YouTube channel must have at least 1,000 subscribers.
- Your channel needs to have at least 4,000 watch hours (total of all videos in the last 12 months).
- The video content must comply with YouTube’s regulations and must not contain violating content such as 18+, violence, politics, or bloody content.
- According to the latest announcement from YouTube, videos related to children will also be banned or have their monetization limited.
How to register a Google AdSense account?
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How to make a google adsense account, you need to follow the following specific steps:
- Step 1: Visit the google adsense website > Click “Get Started”.
- Step 2: Sign in to your Google Account.
- Step 3: Enter the URL of the website you want to display ads on. If you don’t have a website right now, you can leave this field blank and select “I don’t have a website yet”.
- Step 4: Choose whether you want performance recommendations and personalized help from AdSense. You should select “Yes” to receive support for using AdSense more effectively. You can adjust your contact settings later.
- Step 5: Select your billing country or territory.
- Step 6: Review and accept the AdSense Terms and Conditions.
- Step 7: Click “Start using AdSense”. You’re now signed in to your new AdSense account.
In the above article, Optimal Agency has shared detailed information most accurately. We hope that the content can help you learn about how does Google AdSense work, benefits, and successfully set up a Google AdSense account.
Please see more:
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- Top 20+ basic Google Ads terminology advertisers need to know
Frequently asked questions
Although Google AdSense offers many opportunities to make money online, there are also some limitations that users need to be aware of. One of the common limitations is limited control over advertising content. Because Google manages and coordinates ads through an algorithm, users cannot control exactly which ads appear on their sites. Furthermore, saving advertising costs can face limitations when advertising campaigns do not achieve the desired effect or reach the wrong customers.
AdSense Hosted and AdSense Content are two different account types that Google offers to people who want to earn money from displaying ads on its platforms. AdSense Hosted is often linked to Google platforms such as YouTube, Blogspot, and Google Drive, with lower profit-sharing rates and certain threshold requirements for views or visits. In contrast, AdSense Content is an account type that allows users to build and connect to their website or YouTube channel, providing higher profit-sharing rates and better advertising control benefits, despite achieving requirements in terms of traffic and content.