POD and Dropshipping are popular business models in many countries today with develop strongly. Units have stepped up advertising activities on Facebook to promote business activities as well as reach more target customers. If you don’t have much experience with advertising in this field, follow Optimal Experts’ instructions on how to create Facebook ads for dropshipping in the article.
| ☑️ Stable, high trust account | ☑️ 2% discount for the first time |
| ☑️ Diverse account types | ☑️ Strong spending and fast ads approval |
| ☑️ Top-market rental fee | ☑️ Unlimited spending and campaign |
| ☑️ Optimized bids price | ☑️Consultation on content and ads optimizing |
| ☑️ Experts support 24/7 | ️☑️ Maximum confidentiality |
General outlines of the Dropshipping model
Dropship or Dropshipping is known as a form of business that does not need warehouses and skips the transportation of goods.
Accordingly, sellers will not need to import and store inventory but only must care about product marketing, customer care, and order tracking and management.
When doing Dropshipping, you have many different product choices. The amount of goods is always guaranteed to be available according to the seller’s request. You can also choose products you like or have strengths in to develop your business.
By choosing this type of business, you can save maximum time, effort, and money. Especially the costs of goods storage, human resources, and transportation costs.
People who have little capital and want to limit risks will be suitable for this business model. Furthermore, this form of business can scale easily and thrive in the Internet market.
What to prepare when advertising Dropshipping on Facebook
Before learning how to create Facebook dropship ads, you need to prepare:
Sales platform
If you want to operate successfully in the Dropshipping field, you need to choose the right Dropshipping platform. Some popular and reputable platforms are WooCommerce, Shopify, BigCommerce, Amazon, Etsy, eBay,…
Resources for running Facebook ads
Furthermore, you need to prepare resources to run ads on Facebook: an advertising account, Visa/Mastercard, and page or create a Landing Page. For advertising accounts, you should choose an account with high trust that has spending so that setup camp is easier and ads are approved faster. You also need a payment method (Visa/Mastercard, Paypal) to add to your advertising account.
Build a fan page with full information and content related to Dropshipping advertising products on Facebook. Create a Landing Page containing product content and a link that directs customers to conversion behavior: purchases, views,…
If you want to run ads with a large budget but your account is limited in spending or run products that violate Facebook’s policies and your account is regularly locked. If you don’t have much experience with advertising in this field, rent a Dropship Facebook advertising account from Optimal Agency.
You will not only be granted a high trust and stable Agency account to help you deploy to set up camp easily with the lowest fees on the market. You can be completely assured about the quality of your advertising account: campaign approval, spent strongly, fast ad approval, optimal bid, and account rarely locked,…
When using this service, you do not worry about payment card issues. The technical team will do it for you and Optimal also supports Fanpage level at a preferential price. During the account rental process, experts will always accompany and support you 24/7: Cloaking VPCS links (when running infringing products), content consulting, advertising optimization, and support for set up camp,… For more detailed information about the service and to receive the best quote, Contact the hotline: 0819004282 now!
Create and install Pixel on the sales website
With Dropshipping business, conversion advertising is popular in many countries. When implementing this type of advertising, you need to create a Pixel and attach this code to the sales website to track customer behavior.
To get Meta Pixel, you need to create in BM or Facebook Events Manager. To create a Facebook Pixel, you install it on your sales website (WooCommerce, Shopify, BigCommerce,…). Or you can attach it to the Pixel code in WordPress or install the Facebook Pixel via Google Tag Manager. Creating and attaching Pixels to sales websites to track user behavior serves to more accurately target advertising audiences.
After you create the Pixel and attach it to the sales website, share the Pixel to your advertising account to set up camp ads for the Dropship conversion.
Instructions on how to create Facebook ads for dropshipping
To deploy a POD and Dropshipping sales advertising campaign, access the Ads Manager select the +Create button, select the campaign goal as Conversions (the goal for Dropshipping ads on Facebook is sales), and then click Continue.
You name the campaign and ad group that matches your goal and then click Continue. Then, you can then choose the advertising campaign structure: CBO or ABO. Where ABO is the budget for the ad group and CBO is the budget for the overall campaign. In the United States, when running ads, you need to pay attention to special advertising categories.
In the ad group section, you set the appropriate budget and schedule. In the ad group performance goal section, you have 2 options: maximize conversions and maximize conversion value. These options will determine the target audience your ad reaches: people who are interested in the product or are certain to make a purchase.
Next, select the Pixel you created and share it with your advertising account. In the conversion event section, you can choose: start payment, purchase, add to cart, etc. When running Dropshipping ads on Facebook, you should prioritize purchasing.
Next, select the conversion event location as the website and enter the link to your sales website. Then you set up the following factors: ad placement (in some countries like the EU there will be additional taxes), targeting (you can choose Advantage+ audience or target by factors: interests, age, behavior,…). Depending on each product you run advertising on, the target audience selected will be different.
Regarding the ad display position, you can choose the Advantage+ automatic position or choose the manual position (available positions for advertising include: Facebook, Instagram, and Meta Audience Network). If you want your ad to appear on Instagram, your advertising Fanpage needs to link to the Instagram platform. Note that 1 Fanpage can only link to 1 Instagram. Additionally, you can position your ad to appear by device (mobile, desktop, or all devices).
At that time, choose the Fanpage to run ads and create advertising posts. You can choose to create new ads or use existing articles to run Ads. When creating a new ad, in the ad content, select the media file, enter the main content, title and description, and call-to-action button (CTA).
After completing the information, check again and preview the ad’s interface when displayed on Facebook. After completing all editing, click the Post button to publish the ad.
>>>Click now: Renting personal Facebook ads account Limit 50 USD
Note when running Dropshipping ads on Facebook
In the process of creating Facebook ads for Dropshipping, you need to pay attention to the following things to set the camp successfully and effectively:
- Always comply with Facebook’s advertising policies: advertising content must not contain prohibited words or statements that contain a firm commitment.
- In advertising content, product links can be attached, however, for products that violate the policy, the link must be cloaked to limit Facebook’s ability to scan the violating content. Product links in advertising content should not be too long.
- Insure attractive images and videos with sharpness and high quality. However, images and videos must not have more than 30% text, and must not use sensitive images or violate brand copyright. For Facebook Ad Break, the maximum video length is 15 seconds.
- For a Fanpage running ads, it needs to contain content about the product advertised on Facebook and direct users to the landing page.
- When setting up a Dropship advertising camp on Facebook, turn off the multi-party advertising section in the ad group so that the camp can be approved quickly.
- When setting up Dropshipping sales ads on Facebook, when choosing the location to target the ad, you should exclude some countries and territories such as Alaska, and Hawaii,… Because these are islands, shipping is difficult. It is very difficult for goods to reach these locations.
In addition, to evaluate the effectiveness of ad groups when implementing a Facebook Dropship Ads campaign on a specific product, perform A/B testing. Monitor the effectiveness of ad groups when changing variables: target audience, location,… to choose effective ad groups and increase the budget.
Through detailed instructions on how to create Facebook ads for Dropshipping that Optimal experts have shared. Hopefully, you have learned a lot of useful knowledge and can apply it to deploy successful Facebook Ads Dropship campaigns!
See more articles:
- Service rent Facebook dropship ads account at the best price on the market
- Rent a Facebook Ads account for Dropshipping fast
- Google Ads Agency accounts for rent value 2024
Frequently asked questions
You need to check if the product is suitable for Dropshipping ads on Facebook by performing A/B testing. Conduct testing of multiple ad content or ad groups.
For each content, you choose an appropriate testing budget, for example, 5 – 10 USD, then monitor for 2-3 days and evaluate the level of user response based on CTR. If everything is OK, you can move on to running conversion ads. Use previously tested content to run ads and monitor for 3-7 days to evaluate effectiveness.
Ads with high conversion rates should be kept to increase the budget by multiplying the group or directly increasing the budget on the total budget running in that group.
In the content of the advertisement, you can put a product link to direct users to the sales landing page. However, do not leave the product link in the advertising content too long. If the link is related to a product that violates the policy, you need to cloaking the link. At the same time, advertising content needs to comply with Facebook’s policies.
