How to download videos on Facebook ad library?

The Facebook Ad Library is an invaluable resource for marketers to analyze, research, and better understand the advertising campaigns of competitors’ businesses to build the best promotion strategies. Sometimes you come across attractive ad videos that you want to download and save for future reference or analysis. In today’s article, we will guide you on how to download videos on Facebook ad library simply and quickly. Follow along now!

Why should you download videos from the Facebook ad library?

You can search for advertising ideas by analyzing data and ad samples on the Facebook Ad Library. Below are the reasons why you should download videos from the Facebook Ads Library:

Searching for video ad ideas

You can’t always come up with unique, appealing, and creative video ad ideas. To gain more ideas for creating ad samples that attract target customers, you should analyze and refer to new video ad ideas from the Ad Library.

Moreover, downloading videos from the Facebook Ad Library helps you view, analyze, and compare them with ad videos from other competitors. This allows you to build suitable ad ideas and content for your advertised product or service and the target audience the ad aims for.

Finding ads music

Ad videos that include great music clips will capture the attention of target customers on their Newsfeed. If these songs are copyright-free, they can be used for advertising on Facebook.

By using the download videos on Facebook ad library method, you can extract the audio part of the video to use that track. Or you can find the complete song to start using it for your own ad. This will be helpful when deploying Facebook Ads campaigns that comply with policies and achieve the highest effectiveness.

Analyzing old video ad content

Video ads that no longer appear on users’ Facebook Newsfeeds might be due to the advertiser turning off the ad campaign. If you want to view and analyze those ad videos, you need to download them from the Facebook Ad Library.

The vast ad archive is packed with different ad samples, giving you the freedom to download these videos to analyze the elements of the ad video. This allows you to build the most effective video ad strategy on Facebook.

Improving Facebook ad performance

When you can find unique video ad ideas combined with ad data collected on the behavior and characteristics of target customers. From there, you can create quality video ads with engaging content that attracts customers to improve the performance of your Facebook Ads campaign.

Guide on how to download videos on the Facebook ad library

There are many methods for how to download videos on Facebook ad library: downloading directly or via an extension.

Directly download videos from the Meta Ad Library

First, access the Facebook Ad Library and use the search bar to find specific ads or browse through the various available filters. Next, select the Location and Ad Category.

In the Location field, choose your country of residence or select All to search worldwide. The Ad Category option allows you to filter your search for different types of ads. You can choose between All Ads and categories related to “Issues, elections, or politics.”

When accessing the Facebook Ad Library, search for the video you want to download. Here, you can filter and search for ads based on different criteria to more easily find the specific video you are looking for.

Use the search bar located at the top of the page to enter keywords related to the video you want to download. Refine your search by applying filters: country, date range, or page.

Click the Filter button on the right side of the results page, just below the search bar, to access the filter options. This will open a box with various filter options. Here, select Video from the Media Type dropdown list.

If you want to download the video file, you can access the main results page and download it from there. Find the video ad you want to download and click the three dots to select Copy ad link. Or you can open each ad by clicking View Ad Details and then clicking Download.

The simplest way is to access the results page to watch the video directly and research keywords. Then click the Play button, right-click on the video to see the available options. Now select Save video as… from the options.

At this moment, you will receive a prompt asking to download the file to your device. Go ahead and confirm by clicking the Download button. The video download process will then take place, and the file will be saved to your Downloads folder.

Note: Choose a video format that is suitable for your device for viewing and editing. The .mp4 format is usually preferred for its high video quality and convenience for editing.

Accessing the Fanpage’s page transparency

This method for downloading videos on Facebook ad library is used when you want to download a video from a known Fanpage or from a competitor’s Fanpage for research. If you want to view a competitor’s Fanpage ads, search for it on the Facebook search bar.

Next, go to the competitor’s Fanpage, select the About section, then choose Page Transparency, and then See All. Next, click Go to Ad Library to enter the Facebook Ads Library.

In the Facebook Ad Library, type in the search keyword and find the ad with the video you want to download, then click on Ad Details. You will immediately be redirected to the ad window. Now, right-click on the video and select Inspect.

After clicking, you will be redirected to an interface with lines of code and characters. Continue to click on the video on the right corner and select Inspect one more time.

At that point, you will see a code starting with src=”” appear. Now, copy the code snippet located between the two quotation marks (“”). Use the keyboard shortcut Ctrl+C or highlight the code snippet, then right-click and choose Copy.

Next, open a new tab in your browser and paste the copied link. The video will automatically start downloading. The downloaded file link will have a sequence of numbers and letters as its name. You should rename the downloaded file and add the .mp4 extension to open it more easily. The video, once downloaded, will open normally, and you can use it.

Using a Facebook ad library video downloader extension

In addition to the two methods above, you can apply this method to download videos from the Facebook Ad Library to your device for research and analysis. Some extensions you can use to download videos from the Ad Library include: Ad Library Downloaderv, Ad Library – Save Facebook Tiktok – Foreplay, Ad Library – Ad Finder & Adspy Tool, etc.

After you add these extensions to the Chrome browser on your device, complete the registration information to begin. A verification code will immediately be sent to the email you registered. Verify your email and click Next.

Next, open your browser and the extension, then right-click on the extension and select Facebook Ad Library. Now, search for your ad video and click Save. If you want to reorganize the videos, click Select board and choose a board.

Thus, you have learned all the quick, simple, and free how to download videos on Facebook ad library. We hope this information will be helpful to you in building an effective advertising strategy on Facebook.

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