Nowadays, Facebook ad accounts disabled frequently, causing advertisers to encounter many problems. What is the cause of this error? How to fix it to successfully retrieve your account? In the article, we will share with you useful information about this issue. Let’s follow along!
What is a Facebook ad account disabled?
Facebook ad account disabled as an account that cannot be used to run ads, all advertising features of the account are disabled and all running campaigns will then stop delivering. You will not be able to perform any actions on the account.
It is necessary to distinguish between restricted advertising accounts and disabled accounts. If your advertising account is disabled, it cannot be used to run ads. As for limited advertising accounts, you can still run advertising campaigns but are limited in terms of spending and some advertising features.
To check the status of your ad account, go to the Account Quality section to see if your ad account is disabled or not.
When you have a disabled ad account or an ad-restricted Facebook account, Page, or Business Manager account, you’ll receive an email and notification on Facebook.
Why is the Facebook ad account disabled?
Facebook often conducts account scans to determine whether ad accounts violate its Advertising Policies or Terms of Service. Advertising accounts that do not comply with Facebook’s policies or terms will be disabled. In addition, there are many other reasons why advertising accounts are disabled. Here are some main causes of this error:
Violation of Facebook advertising policies
Advertising accounts running banned products and services on Facebook (functional foods, tobacco, virtual currency, gambling,…). The advertising content contains elements that violate the policy: prohibited words, sensitive images, sentences that contain a firm commitment, or elements that violate brand copyright. Using before-after comparison ad images or images with more than 20% text, etc. All of this content is considered a violation of Facebook’s policies. Then the ad will be rejected and active ads will be paused. In particular, accounts running these ads will be disabled.
Abnormal behavior
This is one of the reasons why Facebook ad account disabled. The behaviors are considered abnormal by Facebook AI: sudden increase or decrease in budget accounts logged in on many different IPs and browsers, mass deletion of campaigns, and continuous activation/disabling of campaigns in the period. The advertising account is inactive and has any spending within 60 days,… All of these behaviors can be scanned and evaluated by Facebook AI as abnormal behavior and the account will be disabled advertisement.
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Ad account quality
Ad account quality also known as account trust, is one of the important factors that can decide whether to disable or limit an advertising account or not. Account quality is evaluated based on the following factors: Operational history, and spending level.
An account with a good operating history: regular and stable spending, long operating time,… That account will be very healthy and pass Facebook’s scans very safely.
Some ad accounts, when approved, will camp active more easily and operate more stably than newly created ad accounts with no history of running ads. Because when a new ad account starts a campaign, the rate of being disabled is very high due to being scanned for unusual behavior.
Disabled by mistake
In some cases, many Facebook advertising accounts are disabled for this reason, especially new accounts. If your account was disabled not due to a policy violation, please appeal to Facebook to get your account back.
Other causes
In addition to the main reasons, there are many reasons why Facebook ad account disabled, specifically:
If the account does not pay the outstanding balance or runs out of money (which usually happens with prepaid accounts), when the ads run out of budget, the account will be disabled. With a postpaid account, if you reach the payment threshold and fail to make a successful payment, your account will be disabled. To fix it, you need to deposit money and make payments, the account will work normally.
The fact that the account is locked or disabled is also due to Facebook’s AI being suspicious of the payment method (the Visa/Mastercard you add to your advertising account is a virtual card, a hacked card,…). Facebook will then disable the account and request verification that the payment card is the owner. Facebook will make a transaction and send 4 verification characters via notification from the bank.
The error of an ad account being disabled is also due to an account belonging to Via or BM violating policy. Therefore, if an advertising account belonging to Via or BM violates the policy, that advertising account will also be affected. Ad accounts will be disabled even if the ad account runs a campaign without any policy violations.
In addition, there are several reasons why the Facebook ad account disabled: running dirty customer files and spamming accounts (doing many activities on the same account such as commenting or sending too many messages with the same content), and the ad account has been inactive for 60 days. Or because you change your payment card when running an advertising campaign, the advertising content is reported too much. Facebook conducts account scans to detect policy violations or unusual activity.
How to fix the Facebook ad account disabled?
In case your account is disabled, you can apply the solutions below:
Ad account protest
If you want to successfully protest your account and save costs, consider whether your ads and account comply with Facebook’s policies. Once you’re sure you’ve complied with the policy, protest your account in the following ways:
Access the Account Quality section to appeal
Step 1: Access Ads Manager and access the Account Quality section or access the link: https://www.facebook.com/accountquality/. Next, fill in all the information Facebook requires: upload identification documents,…
Step 2: Next, in the “What you can do” section, click on the “Request reconsideration” button and fill in the text describing the problem you are having with Facebook. Enter the reason you think Facebook’s decision to disable the account was mistaken and needs to be reconsidered.
Step 3: After completing the reasons, click Submit and wait for the results.
Contact Support directly
Facebook has a support team to support and handle issues related to advertising accounts. For personal advertising accounts that want to protest, you can contact the support team directly. Contacting support also helps your account increase trust and has a higher successful resistance rate. The steps are as follows:
Step 1: Access the link: https://business.facebook.com/business/help then access Contact Us.
Step 2: Next, enter the problems you are having and want Facebook to review and unlock your account.
Step 3: After filling out, click the Send button and wait for the results.
Use the account resistance link
One of the ways to fix a disabled Facebook ad account is to use a resistance link. The other most commonly used link types are links 273 and 902. This is the form of account deactivation that Facebook will ask you to verify: Is this your account? or Select disabled account.
You access the link: https://www.facebook.com/help/contact/2026068680760273 or https://business.facebook.com/help/contact/273898596750902. Next, get your Facebook advertising account ID by accessing the Menu and then selecting Ad account settings. Then, copy the Facebook ad account ID and select Request ad account review.
Next, select your disabled advertising account ID and enter the reason to request Facebook to reconsider. If you use email to authenticate your identity when checking your email, please look at 4 sections to get the confirmation code: The main section, the social section, advertising section. If not there, check the spam section. Or you can send a request for a verification code via phone number, then prepare your identification documents and upload them to dispute your account.
Additionally, you can use some other account links:
- Link to protest account disabled due to payment: https://www.facebook.com/help/contact/189823244398879 or https://www.facebook.com/help/contact/1937556639801443
- Link to open a personal account: https://en-gb.facebook.com/help/contact/1553947421490701
- Link to disabled personal account: https://facebook.com/help/logout/?form=260749603972907
- The ad resistance link is not approved and thinks you are confused: https://www.facebook.com/business/help/1210227555661027
Prepare a backup advertising account
No method of account dispute has a 100% success rate, so you need to have a backup plan if you encounter risks. In case your account is disabled, you can use another account to run ads next time. You can create a backup ad account in the following ways:
Use a relative’s account
You can create a Facebook advertising account from 1 moderation account and 2 management accounts. Based on this, you can borrow the accounts of relatives and friends to create more accounts to run ads on Facebook.
Buy Via Facebook to create an advertising account
This is one of the options to help you have a backup advertising account system. You should buy genuine Via with high trust that has been created for many years and has a high level of interaction with reputable suppliers. This will help you get a quality Facebook advertising account to run Ads.
Rent an advertising account
If you want to have a stable, high-trust advertising account system to help you campaign approval. At the same time, handle the situation of Facebook advertising accounts being disabled. Rent Facebook Ads accounts from trusted agencies like Optimal. You will get a quality Agency account with the best fees on the market and many attractive incentives. Using our account, you are completely proactive in creating and managing advertising campaigns.
Every account issued to customers at Optimal is thoroughly vetted and guaranteed to be of good quality. The account covers the camp, earns a lot of money, and the ads are approved quickly, the best bids, and the account is rarely locked. We have a diverse and quality advertising account system to meet all customer needs.
You don’t need to worry about payment card issues using Optimal’s advertising account rental service. Experts will always accompany and support you 24/7 throughout the account rental process. Set up accounts, cloak VPCS links, consult content, optimize effective advertising, and handle issues related to accounts that violate policies,… For more detailed information about the service and to receive a notification for the best price, contact the hotline: +84819004282!
Additionally, you can use a Facebook advertising service. However, this option is often costly and it is difficult for you to control the costs and effectiveness of advertising campaigns. The optimal solution is to constantly improve your knowledge of Facebook advertising and rent facebook ad account to run ads.
How to limit disabled Facebook Ads account
To minimize the situation of your Facebook Ad Account being disabled, in addition to preparing backup plans, you should pay attention to the following issues:
Understand and comply with the requirements and regulations in Facebook’s policies to avoid policy violations that lead to ad accounts being disabled.
Ensure the information is consistent when you log into the Facebook system. The account name must match the Visa card so that the process of reactivating or adding the card does not disable the account.
For your personal Facebook account, you should fill in all the information: profile picture, cover photo, etc. Let the account interact regularly and the longer the account has been created, the higher its reputation. This makes creating advertising accounts convenient and increases trust.
You should not log into your Facebook account on multiple devices in a short period.
Pay attention to keeping your personal Facebook account containing your advertising account safe and avoid being hacked by others by activating 2-layer security.
For newly created or newly active advertising accounts, you should run small-budget ads and gradually increase them to avoid affecting the account.
Before running ads, you should optimize your fan page by fully updating information and planning to build content to have a quality and reputable fan page.
Having a Facebook advertising account disabled is no longer too scary for advertisers. You need to know how to build a backup advertising account system to prevent risks from occurring and have timely replacement accounts so that Facebook Ads campaigns are not interrupted. Wish you a good success!
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Frequently asked questions
The time an ad account is opened depends on whether your personal Facebook is trusted or not: whether the name matches the information on your identification documents, whether the account has many interactions, or has been active for a long time. In case you use a virtual account or Visa card, it is very difficult to reverse the account. Facebook gives you 30 days to complain, but the specific time when it will be reopened depends on the Facebook support team.
After you use your identification documents or submit a request to reconsider your ad account with Facebook. When receiving the request, Facebook’s support team will review it. Ad account review will usually take place within 24 – 48 hours, but in some cases, it can take up to 5 – 7 days.
Therefore, if you want to see whether your account status has been approved or not, please visit the Ad Account Quality section. Then you select the Review Status section. If the status is Under Review, then you should wait. If it shows as Rejected after review, you should think about creating a new ad account. Facebook has already banned your Profile.
