How to run sport betting Facebook ads success?

Entertainment forms such as online gambling, sport betting, point spread betting, poker,…, are not licensed and advertised on Facebook. Despite this, due to the profits generated by this industry, casinos and gaming businesses have found ways to advertise on Facebook. By understanding this challenge, Optimal Angency’s experts will share useful tips to run sport betting Facebook ads.

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About sport betting games

Sport betting is among the popular forms of entertainment at any casio. This game offers players attractive rewards easily.

Players simply use money or valuable assets to place bets on the outcomes of various matches. Players choose a match they want to predict the outcome of, and if they guess correctly, they receive attractive rewards based on the odds provided by the betting platform.

When choosing this game, players have a variety of sports to bet on: basketball, tennis, football, horse racing,… Among them, football is the most popular sport betting games. To reach and attract more players to participate in the games, casinos and betting platforms have been pushing their sport betting Facebook ads.

Anyone can join in online sports betting due to its simple gamplay. Besides, they can do it anytime, anywhere with just a mobile phone or a computer with an internet connection. Diverse and rich odds, along with attractive prizes, make it possible for players to receive their wins quickly.

During the betting phase, players need to wait for the matches to end to determine the winning or losing results. This form of entertainment brings excitement, and suspense to players.

Unlike online card games, online sports betting does not require the presence of a dealer to deal cards or spin a wheel. All activities in the match happen naturally, and the platform cannot interfere or predict the winning team. Additionally, players can also experience other types of electronic sports betting, such as virtual sports matches participated in by gaming enthusiasts,…

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Rules on sport betting Facebook ads

Although this form of entertainment brings many benefits to both players and online casinos, it violates Facebook’s policies. Therefore, businesses that want to promote their activities and reach their target audience need to strictly adhere to the regulations.

Specifically, advertisers need to submit a request for advertising permission to Meta through this form: https://www.facebook.com/help/contact/656875985737607 and get approval. Advertisers must also prove that their gambling activities are licensed by the regulatory authorities. Alternatively, they need to confirm that their activities are legal in the territories they are targeting. Advertisers can only target people in specific countries. Furthermore, when running sport betting Facebook ads, the target audience must be over 18 years old.

Regarding the advertising rights, Meta will provide a specific ads account ID. If the application for advertising permission for sport betting Facebook ads is approved, the approval scope will be limited. This includes URLs (including app store URLs) and territories listed in the approval content. Additional limitations and conditions for advertising rights will be notified at the time of approval.

How to run sport betting Facebook ads?

How to run sport betting Facebook ads?

Sports betting games violate Facebook policies, you need to use advertising evasion techniques in Sportsbook Facebook Ads campaigns. It’s crucial to comprehend Facebook’s ad scanning mechanism for deploying appropriate evasion methods. Effective advertising techniques involve managing multiple ad accounts, utilizing cloaking methods, and creating intermediary websites.

To run sport betting Facebook ads, you need to set up a clean camp first. After the bait camp is approved and starts making money, find a way to redirect to the main camp containing the ad link.

Before starting the sport betting ads, prepare the necessary materials: ads account, Visa/Mastercard, and Fanpage. Also, reset your device, operating system, and network IP for smoother and easier camp setup. You can use stability maintenance software for your network IP: VPS, AdsPower,… For ads accounts, use an account with high trust, with previous spending history.

When advertising a product that violates policies, account deactivation is frequent. To overcome this, have a backup account system to replace accounts promptly.

There are many ways to create backup accounts, but for high-quality ads accounts, consider renting Facebook Ads accounts from Optimal Agency. Here, you can get high quality, trusted, and stable Facebook Agency accounts with the best prices and attractive offers.

Optimal Agency has a rich account resource that can meet all customers needs. All accounts are carefully selected before providing to customers. Therefore, we guarantee about the account quality: campaign approval, strong spending, fast ad approve, best bidding price, rarely locked,..

By using Optimal Agency’s ads accounts, you don’t need to prepare Visa/Mastercard or manage accounts, just budget and rental fees. You can be proactive in creating and managing campaigns.

Our experts will accompany and support you 24/7 throughout the account rental process: setting up free account, cloaking black hat, consulting content, optimizing ads,… Besides, we handle issues related to account deactivation and provide support for obtaining old Fanpages at favorable prices. For further details, contact via hotline: +84 8 1900 4282.

After having all the materials, set up a clean bait camp first. Ensure that factors such as keywords, emails, devices, URLs, intermediary website content, and content do not violate policies. Set an appropriate budget for running the bait camp to run both bait and main camps containing the ad link concurrently after successfully redirecting.

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Notes when running sport betting Facebook ads

Notes when running sport betting Facebook ads

To have a successful Facebook Sportsbook Ads campaign, you need not only to know how to run sport betting Facebook ads but also to not these following:

Before deploying the campaign, create an intermediary website using a landing page or Blogger. Then use software to cloaking black hat. Cloaking should be done by experts.

For Facebook ads accounts, choose accounts that have been created for a long time with a good activity history. Next, log in to the account on one device and a single network IP. Use it consistently and interact as a normal user for an extended period. A healthy via account will make it easier to set up campaigns.

Always adhere to policies when running bait campaigns for sport betting games Facebook ads: avoid using prohibited language, sensitive images, or copyright infringement…

During the advertising process, build a clean and transparent spending history to increase trust in your account. Regularly pay advertising fees to Facebook, and avoid any abnormal actions such as sudden increases or decreases in budget, frequent campaign toggling, etc.

Through the above article on how to run sport betting Facebook ads, you have gained valuable knowledge. Hopefully, you can apply this knowledge to successfully deploy and optimize your Facebook Sportsbook Ads campaigns.

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Frequently asked questions:

Which countries require a license to run sport betting Facebook ads?

If you want to run sport betting Facebook ads and target, you will need permission in these countries: Australia, Austria, Belgium, Brazil, Bulgaria, Canada, Colombia, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, India, Ireland, Japan, Kenya, Mexico, Netherlands, Nigeria, Norway, Peru, Poland, Portugal, Romania, Serbia, Slovakia, South Africa, Spain, Sweden, Switzerland, Turkey, United Kingdom, United States

What is the approval scope for running sport betting Facebook ads after obtaining a license?

After Meta approves the application for advertising permission, the scope of advertising for advertisers is:
Specific ads account ID.
Approval scope includes URLs, including app store URLs, and countries listed in the approval content.
Advertising can only target individuals over 18 years old.

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