To reach a wider audience and boost app install rates, businesses and app publishers are increasingly focusing their advertising efforts on Google. However, if you’re new to Google Ads, launching effective campaigns can be challenging. You might face issues like slow ad approvals, ineffective ads, or even account suspensions for your Google App Install Ads account.
Rent Google account to advertise app installation is a smart solution that helps optimize costs and provides excellent support. But with so many Google Ads account providers and rental services out there, how do you find a reputable one? Keep reading this article from Optimal to learn more!
Understanding the Google App Install Ads account
What are Google App Install Ads?
Unlike Facebook, Google App Install Ads allow users to install an app directly upon clicking an ad. You can customize (add, edit, delete) original content during ad distribution due to the ad’s display placement. Google then proceeds to optimize campaigns, ensuring app users always see ads at any time or location.
How the Google App Install Ads account
Installing ad campaigns is distinct because you need to utilize various assets and ad copy ideas. When using a Google App Install Ads account, you can deploy advertising campaigns in multiple formats across different networks.
You’ll need to allocate a budget, provide initial ad texts and bids, and specify the desired languages and ad locations. Additionally, you must provide at least one horizontal or vertical video, a horizontal image, and HTML5 assets.
Immediately after, Google will perform ad rotation testing and adjust bidding. This helps your business achieve more app downloads and meet optimization goals with higher conversion rates and app installs.
Where Google App Install Ads appear
Google Search: App install ads on the search network are displayed for search queries related to your app or app category. Users can discover and install apps through searches on Google Play.
- Google Play: When users search for app-related terms or similar apps, Google will show your ads. Google App Install Ads will also be displayed to users who visit specific pages of apps similar to yours. Ads will appear in Search results, the homepage, and app categories within Google Play.
- YouTube: Ads are distributed and optimized to appear in the most suitable placements. Specifically, these are locations where users click on ads most frequently and have the highest app download rates.
- Google Display Network (GDN): On the Display Network, app install ads are shown in related apps, Gmail, blogs, news websites across the internet,…
- Additionally, App install ads will also appear on Google discover. This means ads will be distributed with diverse visuals to users, or delivered based on their interests related to their search history.
=> Google App Install Ads accounts are used to launch campaigns that promote and introduce apps to target users. Google Ads not only helps increase reach to users but also boosts conversion rates and app installs rapidly.
Benefits of running app install ads on Google
With a variety of supported ad formats, businesses can reach diverse customer segments with different needs through Google Ads. By implementing App campaigns on Google, app publishers will gain the following benefits:
- With a Google App Install Ads account, you can promote and introduce your apps to a vast global audience.
- Boost conversion rates when users access and download your app. That’s the primary goal of App Install ad campaigns. Beyond optimizing for installs, Google App Install Ads also aim to optimize in-app actions and the value of those actions.
- You’ll save on advertising costs compared to other methods because Google’s billing is based on customer clicks on your ads.
- With a Google App Install Ads account, you can precisely target users who are genuinely interested in downloading and using your app.
- You can improve your app’s review rankings and user search visibility. When your ads appear in the top positions on Google, there’s a significant chance customers will access and download your app.
- You can generate profit from advertising due to increased conversion rates. At the same time, you’ll enhance customer experience and boost the reputation of your publishing entity.
Requirements for Google App Install Ads Accounts
When launching App install ad campaigns, you must fully comply with Google’s policies and community guidelines. It’s especially crucial to adhere to these rules even more strictly when promoting apps to prevent potential risks and issues from arising.
- For your Google App campaigns, all ad components and the ads themselves must meet specific criteria found here. Your ads mustn’t be translated; instead, you must ensure your language targeting precisely matches the language used in your ads. Additionally, you should create a separate App campaign for each app you are promoting.
- Additionally, a Google App Install Ads account must adhere to regulations regarding the types of assets used for advertising. Images should have a maximum size of 1024 KB and be in .gif, .png, or .jpg format. For native ads, horizontal images are more valuable, while for interstitial ads, vertical images are the optimal format. Common sizes for other valuable formats include: 300×250 pixels, 320×50 pixels, and 320×480 pixels.
- For app ad videos, you can choose vertical, horizontal, or square formats. As for HTML5 assets, the maximum size is 1MB in .zip format, and you shouldn’t upload more than 40 files. Be sure to validate your HTML5 .zip file using the HTML5 Validator tool before uploading. Allowed sizes include 480×320 pixels (horizontal), 320×480 pixels (vertical), and fixed sizes of 300×250 pixels and 320×50 pixels, respectively.
If you’re looking for a high-quality Google App Install Ads account and want to receive the best support from experts to ensure your campaigns achieve maximum effectiveness, you should rent Google Ads accounts for app installs from reliable providers.
Optimal Agency – Rent Google account to advertise app installation
As a Google premier partner in Vietnam, Optimal Agency boasts a diverse range of advertising resources. With over 10 years of experience in providing and renting Google Ads accounts, coupled with a team of seasoned experts who deeply understand Google’s algorithms, Optimal Agency has helped numerous businesses launch effective advertising campaigns over the years. Our support team is proficient in multiple languages, and our operations have expanded to many countries.
- At Optimal Agency, you’ll receive expert consultation to choose the most suitable Google Ads account type for your needs. You can be completely confident in the quality of our Google Ads accounts. All accounts are meticulously selected and thoroughly vetted by our specialists before being provided to clients.
- You’ll be provided with a high-trust, stable Google App Install Ads account. This account has unlimited spending capabilities, guarantees campaign approval, spends aggressively, and offers fast ad approvals with optimized bid prices.
- The account rental fee offered by Optimal Agency is consistently the lowest on the market, at just 8% including tax, with no additional hidden fees.
- You’ll also benefit from numerous attractive offers and dedicated 24/7 support from our Google Ads experts. This includes VPCS link cloaking, free account and campaign setup, ad optimization, and notably, 10 days of free ad management support with daily reporting, and much more.
- Throughout the account rental period, our experts will personally support you and resolve issues such as suspended ads or locked accounts. Beyond that, we’ll also advise you on content strategies and provide SEO support.
To receive Optimal Agency’s best pricing for Google App Install Ads account rentals, along with special offers and dedicated support, simply pick up the phone and call our hotline at 0819004282. Our team will provide prompt consultation and assistance.
Frequently Asked Questions
When creating and optimizing your app ad campaigns, you can choose from several key objectives:
Building a user base: Create an app campaign optimized for “installs” and target “all users.” The goal here is to get the maximum number of installs at a specific Target Cost Per Install (Target CPI).
Attract users who complete the most valuable in-app actions for your business by creating an app ad campaign optimized for “In-app actions.”
Drive pre-registrations for your app before its official release.
You need to define a specific goal for your app campaign to optimize the campaign’s bidding strategy based on that objective.
You need administrative access to your Google Ads account to request and manage links with your Google Play developer account.
Next, proceed to send the link request by accessing your Google Ads account, then selecting the Admin icon, and finally clicking on Linked accounts.
In the “From Google” section, find Google Play and click Details. If you haven’t linked before, click Link. If you’ve previously linked accounts, click the plus (+) button to create a new link request.
Next, enter the email address of the owner of the Google Play developer account you want to link, then click Send.
Now, proceed to approve the link request from the Google Play developer account. Access your Google Ads account, then click the Admin icon, and select Linked accounts.
In the “Linked accounts and products” section, find “Google Play”, then click Manage and link. From there, locate the account you wish to approve the link request for, and click Approve or Decline.
