Shopee’s sales policy is an important factor that sellers need to pay attention to to avoid problems such as product blocking, penalties, or limited visibility. To ensure that sales on Shopee go smoothly, you need to understand the relevant regulations. In the article below, Optimal Agency will provide detailed information about sales fees on Shopee and instructions on how to check the fees accurately.
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What are the sales fees on Shopee?
Shopee is one of the leading e-commerce platforms in Vietnam and has become a familiar platform for consumers thanks to its convenience and a series of attractive promotions. Known for its regular promotions and diverse discount codes, Shopee attracts many customers every day. In the past, Shopee allowed sellers to post products on the platform without incurring any fees. This has made it easier for businesses and individuals to enter the online market without worrying about initial costs. However, Shopee has recently updated its policy to adjust the fees applied to sellers. Specifically, Shopee has implemented new fees including payment fees, fixed fees, and service fees.
Shopee Payment Fees
The payment fee is a transaction fee applied to successfully delivered orders on the Shopee platform. This fee is calculated based on the total payment value of the customer, including the product price and shipping costs after deducting promotional codes. The formula for calculating payment fees is:
Payment fee = (Product price before Shopee subsidy + Shipping fee paid by buyer – Promotion applied by seller (if any)) x 5%
From 03/07/2024, Shopee will adjust the payment fee to 5% (including VAT) for all successful orders. Before this time, the applicable payment fee was 4% and only applied to orders before 06/12/2023. The payment fee will be automatically deducted from the seller’s Shopee account balance after the customer successfully receives the goods. Sellers can check payment fees in two ways:
- Method 1: Access the Seller Channel on the Shopee platform. In the Revenue section, sellers can download the “Income Report” to see details of transaction fees in the Transaction Fee column.
- Method 2: Use the Shopee app. Go to Me, select My Shop, then go to Orders and select Order Information. Next, select Payment Information to view payment fees.
Note
Payment fees are mandatory for all shops participating in sales on Shopee, regardless of whether the product is on Shopee Mall or not. For successfully delivered orders, whether on Shopee Mall or not, payment fees, service fees, and other fees, if any, will be charged. If a customer requests a return or refund with the ‘Refund Now’ option (other than the reason “Not Received Item”) and the Shopee or the seller accepts the refund, the shipping fee will still be charged to the seller. Understanding the new fee and policy regulations on Shopee is very important for sellers to effectively manage costs and optimize their business operations on this platform.
So do you know clearly about the regulations for selling Shopee Mall products? If not, please read our article today.
Other sales fees on Shopee that sellers need to know
Fixed fees when joining Shopee
From July 3, 2024, Shopee will officially apply a new fixed fee to sellers who are not part of Shopee Mall. Specifically, this fixed fee will be 4% of the total value of successful orders, including VAT. This applies to orders that have been successfully delivered and are in the “Delivered” section on Shopee’s system. In addition, this fee will also be applied to orders that require a return and are immediately accepted for a refund by the seller or Shopee (except for the reason “Not yet received”). For sellers in Shopee Mall, the fixed fee will not be the same for each category and product. For detailed information on the fixed fee percentage applied to each category and product in Shopee Mall, you can refer to the following link: Shopee Mall Fixed Fee Rate.
In particular, shops participating in one of Shopee’s preferential service packages such as Freeship Xtra Package, Freeship Xtra Plus Package, or Voucher Xtra Package will be completely exempted from fixed fees during the time of participating in these service packages. This is a special offer that helps shops save costs and improve business efficiency on the Shopee platform.
Shopee Service Fees: Information You Need to Know
platform, sellers need to pay attention to the service fees applied to special programs offered by Shopee. These programs include Freeship Xtra, Voucher Xtra, and Live Xtra Package. Shopee service fees are designed to ensure that support services during the sales process are provided and managed effectively. Below is detailed information about service fees and preferential packages offered by Shopee:
Shopee Service Fee
The shopee service fee is applied to successful orders (orders that are not canceled, do not require returns or refunds) when sellers participate in the Freeship Xtra, Voucher Xtra and Live Xtra Package programs. This fee is similar to the payment fee and fixed fee and will be deducted directly from the amount of orders before the balance is credited to the seller’s Shopee wallet account. This helps Shopee manage and maintain incentive programs effectively and at the same time ensures fairness in applying service fees.
Freeship Xtra Package
Freeship Xtra Package (Freeship Xtra) is a special offer exclusively for shops participating in this package. When sellers register for the Freeship Xtra package, Shopee will support shipping discount codes, helping buyers to get codes and receive free shipping incentives when purchasing at shops participating in the package.
- Participants:
- Shops with a star rating of less than 6.
- Not applicable to shops in the card-charging and service categories.
- Shops that do not violate Shopee’s listing regulations.
- Seller incentives:
- Additional free shipping incentives: Sellers can attract customers by offering free shipping incentives with support of up to 300,000 VND for orders from 45,000 VND.
- Increase competitiveness: Improve order conversion rates and boost sales revenue thanks to attractive shipping incentives.
- Buyers incentives:
- Save on shipping costs: Receive free shipping incentives up to 300,000 VND for orders from 45,000 VND when purchasing at shops participating in the Freeship Xtra Package.
- Expand your choices: Access a wide range of products from shops participating in the Freeship Xtra Package.
- More attractive with Express offer: Get additional free Express shipping code up to 100,000 VND for orders using the “Express delivery method”.
Xtra Voucher Package
The Xtra Voucher Package offers special incentives for shops when registering for this package. Shopee supports discount codes up to 500,000 VND and many other attractive vouchers for buyers, helping sellers to provide discount codes and attractive incentives when consumers buy at their shops.
- Participants:
- Shops with a weight star score of less than 6.
- Not applicable to shops in the card recharge and service categories.
- Shops do not violate Shopee’s posting regulations.
Participating in these service packages not only helps sellers increase their competitiveness and attract customers but also helps optimize costs and sales efficiency on Shopee. Service fees are an important part of maintaining and developing incentive programs on the platform, helping sellers and buyers benefit from the quality services provided by Shopee.
Do Shopee sellers need to pay taxes?
According to Clause 2, Article 4 of Circular 40/2021/TT-BTC, the principles for calculating personal income tax (PIT) for business households and business individuals are stipulated as follows:
Regulations on revenue and tax obligations
Business households and business individuals with revenue from production and business activities in the calendar year of VND 100 million or less are not required to pay value-added tax (VAT) and personal income tax (PIT) according to the provisions of the law on VAT and PIT. This means that business households and individuals with a turnover of less than VND 100 million in a calendar year will not be subject to personal income tax, and will not need to pay VAT.
Regulations for stalls with a turnover of over VND 100 million
On the contrary, if a business household or individual has a turnover exceeding VND 100 million in a calendar year, they will have to pay personal income tax according to regulations. The amount of personal income tax payable is calculated based on taxable revenue and the corresponding personal income tax rate.
Instructions for calculating personal income tax
According to Article 10 of Circular 40/2021/TT-BTC, personal income tax payable is determined according to the following formula:
Personal income tax payable = Taxable revenue x Personal income tax rate
In which:
- Taxable revenue: Detailed instructions in Clause 1, Article 10 of Circular 40/2021/TT-BTC. Taxable revenue is the total revenue from production and business activities that a business household or individual business has conducted in the calendar year.
- Personal income tax rate: Stipulated in Appendix I of Circular 40/2021/TT-BTC. This appendix provides a list of industries and percentages applicable to VAT and personal income tax for business households and individual businesses. The personal income tax rate is the percentage applied to taxable revenue to determine the amount of tax payable.
Industries and tax rates
Based on Appendix I attached to Circular 40/2021/TT-BTC, the list of industries and personal income tax rates on revenue for business households and individual businesses are specifically regulated. This list lists industries along with the personal income tax percentages applicable to each type of industry, helping business households and individual businesses determine the tax payable based on their business activities.
Thus, businesses and individuals operating on e-commerce platforms such as Shopee need to pay attention to the regulations on revenue levels and personal income tax rates to ensure accurate compliance with tax laws. These regulations aim to ensure that tax obligations are fully and fairly implemented, contributing to economic management and development. Above is an article about the costs associated with selling on Shopee and how to check them. Hopefully, the information provided by Optimal Agency will help you calculate and manage your Shopee store effectively. Wish you success in developing your business. Thank you for following the article!
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Frequently asked questions
Shopee product fee known as transaction fee, is the cost that sellers must pay for each successful order on the Shopee platform. From 03/07/2024, the product fee on Shopee is set at 5% (including VAT) of the total payment value of the order. This fee includes the product price and shipping fee after applying the promotion codes. This fee may change depending on Shopee’s policies and applicable promotions.
When selling on Shopee, the discount applied to each transaction may vary depending on the product type and promotion program. Typically, Shopee calculates the discount based on factors such as payment fees, fixed fees, and other service fees. To know the exact discount rate applicable to your store, you should check the updated information on the Shopee platform or in the detailed instructions on selling fees provided by Shopee.
