If you want your video on Tiktok to reach many users and receive the most interactions, you need to upload the video during the golden hour of posting Tiktok. Finding the right time will make it easier for your videos to trend when posted and increase Followers for the TikTok channel. To find out the most suitable time frames for posting TikTok videos, please follow the article below to get an answer.
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What is TikTok prime time?
The time when most people access and use Tiktok the most during the day is the golden hour of posting on Tiktok. In case you want your TikTok video to trend, in addition to ensuring attractive content and attractive video format, you need to learn about the golden hour to post on TikTok.
Therefore, each video posted at this time will be able to easily reach more viewers and have higher interactions. You can take advantage of this to increase brand awareness and serve as a basis for the next TikTok videos to trend. Depending on each product and different target audience group, the golden hour on TikTok is also different. Therefore, you need to research and determine the appropriate posting time frame for your TikTok channel.
Benefits of posting videos during TikTok prime time
Increase accessibility
If you post videos or ads during prime hours, your videos will be more likely to be seen by more people. You posted the video at a time when many users were active on TikTok. TikTok’s algorithms are used to display your videos to users. This algorithm includes many factors including video posting time.
Get more interactions
When you post videos or ads during the golden hour of posting on TikTok, your videos or ads will not only receive more views. Besides, your videos also receive more interactions such as likes, comments, and shares. At this point, your video will be prioritized by TikTok to be displayed to more people.
Easily trending
Videos that receive multiple impressions and interactions will increase their chances of getting into Top Trending. This helps your videos reach even more users.
Expand the community and find potential customers
Posting videos or advertisements during prime time on TikTok, businesses have the opportunity to attract the attention of many new users. When business videos bring value and high quality, they strike a chord with target customers. Your videos can attract a large following and generate interest in your business or product. You can build a community of followers and turn them into potential customers.
Increase brand awareness and make money
If your video trends, your TikTok channel will also be known by many people. You can promote your brand, products, and services at the most optimal cost. This will help increase attraction and build a business name and brand.
When your Tiktok channel has many Followers, it means you have built a name, reputation, and power on Tiktok. You can turn on monetization on TikTok to help you earn more money from advertising or being an Affiliate.
Optimize advertising effectiveness
Businesses can optimize advertising costs and results of advertising campaigns on TikTok when posting golden hour to post on TikTok. If you create quality, creative advertising content that matches your advertising goals. At that time, the business’s video will attract interest and promote action from the audience. Businesses can increase conversion rates, revenue, and profits from advertising on TikTok.
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Summary of golden hours to post Tiktok that are most likely to go viral
Golden hour to post on TikTok is the easiest to trend
There are golden hours that you should consider to post videos on Tiktok including:
From 07:00 – 09:00: When starting a new day, users often have the habit of surfing TikTok. Therefore, if you post entertaining or motivational videos to bring positive energy to viewers, you will attract more views.
During the time frame from 11:30 – 13:30, this is lunch break so many people will choose to watch Tiktok for entertainment, and the number of visitors during that time is also very large.
With the evening time frame from 18:00 – 20:00, people will spend a lot of time surfing TikTok and quickly updating news and entertainment. This is the time frame for posting TikTok with the highest traffic of the day.
From 22:30 – 00:00, this is the time when young people are online, so if your TikTok channel is targeting this audience, this is the appropriate golden hour to post videos or Livestream.
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TikTok video posting schedule according to golden hours on weekdays
According to research from Influencer Marketing Hub surveying over 100,000 videos at many different times. Since then, we have found the golden time frame for posting TikTok that brings the most optimal interaction efficiency during the week in the Eastern time zone (North America). Here are the golden hours for posting TikTok to help videos trend:
- Monday: 6 am, 10 am, 10 pm.
- Tuesday: 2am, 4am, 9am.
- Wednesday: 7 am, 8 am, 11 pm.
- Thursday: 9 am, 12 pm, 7 pm.
- Friday: 11:00 am, 7:00 pm, 8:00 pm.
- Saturday: 11:00 am, 7:00 pm, 8:00 pm.
- Sunday: 7 am, 8 am, 4 pm.
How to find the right time to post Tiktok videos
In addition to applying the golden time frame to post TikTok videos above, each channel will have its own target group and behavior. To find an effective video posting time for your TikTok channel, use TikTok’s Analytics tool. This tool will provide you with information: number of channel visitors, views, average viewing time, viewing audience,…
Convert account to TikTok Pro
If you want to see the best TikTok video posting times of the day, you need to convert your account to TikTok Pro. You need to log in to your Tiktok account and then go to the Profile section. Next, select the dash icon in the right corner and then select Account Management.
Finally, click the Switch to Pro Account button. In the Choose a Category interface, select the account type for your channel and follow the instructions. Once completed, you can access the Analytics section in the Settings Menu.
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Get acquainted and use TikTok Analytics
Get used to and use TikTok Analytics with 3 main tabs that you need to pay attention to, including:
- In the Overview section: you will see visual information about the number of video views and followers of the video and profile.
- In the Content section, you will see the post’s metrics, metrics such as likes, views, comments, and average viewer time.
- The Followers Tab allows you to explore information about your followers to know their location and the content they love and interact with.
Review the best operating hours of the previous Tiktok channel
One of the ways to determine the golden time to post TikTok is to monitor and check existing results. Your effective videos are posted at prime times of the day. You need to analyze the TikTok posting time frame to have the best source of information about the golden time to post videos.
Research competitors
Find accounts that have the same goals and the same audience you want to reach, then analyze their posting schedules and time frames. Pay attention to watch your competitors’ trending videos and check the performance they get. You can then try posting on those days and closely monitor your channel’s analytics.
This is how you can experiment to find the golden time to post videos. TikTok will help you run a simple and relatively easy competitive analysis. You should choose a posting time of about 15 – 30 minutes before or after your competitors.
Experiment with different video posting intervals
To have a perfect TikTok video posting schedule, you should experiment with different timelines. Because there are some times when posting videos is only suitable for posting videos with entertainment content. New features on TikTok will likely affect the position of content creators in TikTok’s algorithm. At that time, the schedule for posting videos or advertising on TikTok may be changed. Therefore, you need to regularly monitor performance to make adjustments and find the best time to post videos and ads.
With the detailed sharing above about the golden time frames for posting TikTok and how to find the right time frame to post videos that are easy to trend. Hopefully, you have learned a lot of useful knowledge when posting videos, and running ads on Tiktok and applied it successfully!
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Frequently asked questions
The answer is no. Because if you post too many videos at the same time, this will make viewers feel annoyed and they will skip your videos even if they are very interesting.
In addition to posting videos during Tiktok golden hour, you can apply the following ways to post videos to trends including:
Increase the frequency of posting Tiktok videos
Actively participate in leading challenges and hot trends
Use trending hashtags
Collaborate with other TikTokers
Regularly interact with other famous TikTok channels
Always create quality and different content on TikTok.
