Securing your Google Ads advertising account is essential to maintaining campaign performance as well as ensuring the safety of your advertising budget. Although Google always has strict account security policies, you should also proactively protect your account. In this article, Optimal Agency will introduce to you the safest and most effective ways to protect your Google Ads account today.
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Why do you need to protect your Google Ads account?
Any business running ads on Google also needs to protect its Google Ads account. Because this not only prevents fraud but also secures information and maximizes advertising budgets.
One of the most important reasons for protecting your Google Ads account is to prevent fraudulent activities such as pirated clicks and fake clicks that consume advertising budget. Therefore, there needs to be an effective way to prevent Google Ads clickjacking. Protecting Google advertising accounts helps businesses prevent these behaviors while ensuring campaign performance and advertising budgets are used effectively.
Furthermore, Google Ads account security is intended to prevent unauthorized intrusions to steal advertising information and business data for profiteering purposes. In addition, protecting Google advertising accounts also helps businesses maintain credibility and reputation in the field of online advertising. At the same time, protects advertising information, important data, and financial resources of the business.
The most effective ways to protect your Google Ads account today
After learning about the reasons why you need to secure your Google advertising account, please refer to the following account protection methods:
Regularly scan your computer for malware
Malware and viruses on your computer not only affect the operation of your computer but also your Google Ads account. Viruses are often installed by hackers to steal data and advertising account information through spyware.
Hackers can steal your Google Ads advertising account information through spyware. Therefore, make sure your computer is always safe from malware and viruses by regularly scanning your computer for malware. Do not click on suspicious ads or strange links to keep your computer safe.
Install antivirus software on all devices
This is necessary to protect your Google Ads account. These software are capable of detecting and removing virus files that can recognize passwords and transmit them to hackers. You can find instructions for installing some antivirus software on the Internet.
Use strong passwords and update them regularly
Instead of choosing simple passwords that are a series of numbers, name,s or date of birth. Use a strong, unique password to increase account security. Account passwords should include numbers, special characters, uppercase letters, and lowercase letters to limit the risk of account hacking.
In addition, you also need to make sure to change your password regularly, at least twice a year to increase account security. You absolutely should not use the same password or login information for multiple websites. Because hackers can easily hack your information and accounts online.
Connect to Password Manager
If you have created a strong password that is complex and difficult to remember, you should enable the autosave feature found in all popular browsers. This way you will not forget your access data but also increase the risk of hackers hacking your password.
For important data, you can use a Password Manager that is more secure than the standard browser’s autosave feature. However, software or extensions may be paid or have limited functionality in the free version.
Enable 2-factor authentication
Google offers a 2-step confirmation feature and you should take advantage of this feature to increase the security of your Google advertising account. 2-step security means keeping your phone number and email secure.
When someone signs in to your email account, Google will send a confirmation to the phone number you registered with. If you use this verification method, even if the hacker has your email and password, you still cannot log in to your account.
If you are the owner of a Google Ads account and want to give employees access to your account to monitor and manage it for you. At that time, you should only permit that person to use the account and should not grant the highest Admin rights. Furthermore, don’t forget to disable any inactive users such as former employees to increase account security.
Specify how identity is verified in your Google Ads account
If your Google advertising account has been hacked or you’ve forgotten your login information, additional email phone confirmation is helpful. This feature will be activated during Google account registration, but you can view and edit this data. By signing in to your Google account and going to the Security section in Settings. Then go to Google Ads Identity Verification Methods and here you can see the phone number and email attached. To change this data, you need to click on the line and enter the password for the account.
Back up your ad account settings
If you are unable to regain access to your Google Ads account, you can create a new account and apply all saved settings to the account. To do this you need to install and use the Google Ads Editor software. After logging in to the application, select the Account section and then press the button to export the entire account. Then, all campaigns and other information will be saved on your computer. However, you need to back up regularly to ensure your data is always fresh.
Monitor and check to detect changes
This is one of the good ways to help you effectively secure your Google advertising account. You need to regularly monitor your ads to detect unusual changes in budget, bids, ad groups, keywords, etc.
When checking if you see any suspicious access in the payment information section. Please quickly check all payment information from the bank, or credit card… to ensure no money is lost in your account. Besides, you also need to change your registration information immediately afterward to keep your account absolutely secure.
So, we have suggested the safest and most effective ways to protect your Google Ads account. Hopefully, you can choose the appropriate account security method and apply it successfully to ensure the performance of your campaign, advertising budget, and business data.
Please see more:
- Popular Google Ads payment forms today
- The fastest way to reach customers in Google advertising
- Top 10 Common mistakes when running Google Ads yourself
Frequently asked questions
Google Ads recommends in some cases requiring all URLs to use the Https protocol instead of Http to protect customers’ personal and financial information. Google will only contact you from the @google.com email domain, so you need to pay attention to avoid being scammed.
To protect your Google Ads account from suspension for policy violations, it’s important to comply with Google’s advertising policies and guidelines. Includes policies regarding prohibited content, misleading claims, and restricted products and services.
Provide clear and accurate information about products or services in advertising and on websites avoiding misleading or deceptive content. Furthermore, make sure the landing page provides a good user experience with original and relevant content. Also have clear navigation and transparent information about your services.
Regularly monitor your account for any unusual activity that may be flagged as a policy violation. Additionally, stay up to date with any changes to Google’s advertising policies and guidelines to ensure ongoing compliance.